New Blog | It’s Time to Bring Your Catalog Business Online
Posted by Wayne Smith on 23 October 2018 08:52 AM
Your catalog-based business could be costing you customers.

Are inch-thick wholesaler catalogs wasteful, tree-killing doorstops or irreplaceable business tools? The answer may vary depending on who you ask, which is why many B2B wholesalers are wary of moving their catalog-based business online.

Businesses that manage complex products and high SKU counts are often skeptical that an eCommerce store can handle their B2B sales. While this concern is certainly valid, wholesalers that resist digitization may find themselves crowded out of their market by competitors who embraced eCommerce much sooner.

Check out our latest blog to see how B2B wholesalers can use digital catalogs to:

  • Encourage customers to buy more
  • Improve inventory management
  • Speed up the ordering process
  • Target specific buyer groups
  • Improve customer retention

Want to learn more about what going digital can do for your business?

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